Showing posts with label media. Show all posts
Showing posts with label media. Show all posts

Friday, 8 March 2013

A CONSCIENCE CLAUSE IS NOT ENOUGH

Paul Anderson, Free Press, March-April 2013 

It’s a measure of how far the left has retreated in recent years that the best most media reformers can imagine to defend journalists’ independence is a “conscience clause” in their contracts to allow them to refuse their bosses’ instructions to act unethically.

There’s nothing wrong with the idea. The National Union of Journalists has supported it since the 1970s, and it was backed by Lord Justice Leveson in his report on press regulation at the end of last year.

If implemented, it would provide a small but significant protection for journalists.

But it addresses only at the margins the fundamental problem of how little most journalists control what they produce. You get a lot of leeway if you’re a big name – a star broadcaster or a columnist on a quality national newspaper. But journalists are generally kept on a tight rein.

Media organisations are run by managers answering to owners or (in the case of the BBC) political appointees. The bosses set the agenda in every way: the editorial line, news values, what you cannot touch for political or commercial reasons. Journalists do what they are told.

To some extent, this is inevitable: there will always be a tension between the individual journalist’s autonomy and the collective will of his or her organisation. Any journalistic enterprise that’s more than micro, new media or old, needs editorial direction and a division of labour. But it’s quite feasible for the producers to determine both.

Why isn’t anyone today making the case for workers’ self-management in the media? One reason is that it seems unrealistic. The “right to manage” ethos is entrenched even in liberal media organisations (and it’s getting worse). Even the most diluted forms of self-management –workers on the board or a say for journalists in the choice of editor – would be resisted vigorously by those in charge. Maybe, in the circumstances, the priority is defending what little space we’ve got.

But unrealistic is not impossible. The idea that workers’ self-management in the media has been tried and failed and isn’t worth trying again is a canard.

True, there were several examples of self-managed magazines and newspapers in the 1970s and 1980s that failed:

  • The Scottish Daily News, created with the help of a large government loan by former staff of the Scottish Daily Express after it closed, lasted six loss-making months in 1975. 
  • The Leveller, a libertarian left current affairs magazine based in London, managed six crisis-ridden years (1976-82) before folding.
  • City Limits, an alternative London listings magazine, did brilliantly for several years after emerging from a strike at Time Out in 1981 (with funding from the Greater London Council) but started to lose money in the late 1980s and expired in 1992. 
  • News on Sunday, a national left-wing paper launched in spring 1987 with trade union backing, ran out of cash in weeks and closed by the end of the year.

But none of these failures shows that workers’ self-management cannot work. News on Sunday was a farcical demonstration of how not to do it – as chronicled by Chris Horrie and Peter Chippendale in their book Disaster! – and the Scottish Daily News was an attempt to revive a corpse. The Leveller and City Limits both came within an inch of success, however: it was undercapitalisation that did for them.

And times have changed. All those experiments were in print, before desktop publishing and long before the internet. The internet allows anyone to publish for free to a worldwide audience – and today you can do everything online: words, pictures, audio, video.

Yet 15 years into the internet age, it’s notable how little the potential of the web has been exploited by collaborative self-managed journalistic projects in the UK. Yes, there’s Open Democracy, there’s the Bureau of Investigative Journalism, there are dozens of group blogs, and plenty of media and campaigning organisations have adapted successfully to the online world. But even at local level there are few independent journalism-led and journalist-run web initiatives that go further than providing forums for the expression of opinion.

Of course, journalism costs money, and no one has quite yet worked out how to make the internet pay. Open Democracy, the Bureau of Investigative Journalism and the successful group blogs rely for income on fundraising or selling stories to established media outlets. But there are signs that it won’t be long before a robust business model for online publication is established, through a mix of online advertising, subscriptions and micro-payments: it’s already beginning to happen in the US and elsewhere.

And once it is – well, the possibilities for self-managed media are endless. Radical journalists in Britain need to be putting a lot more thought into how, together, we can at last seriously exploit the potential of what was once known as the information super-highway.

Friday, 30 November 2012

THE GUARDIAN NEEDS A PLAN B

Paul Anderson, Tribune column, 30 November 2012

Management and unions at the Guardian and the Observer are set for an almighty confrontation after management this month announced the start of compulsory redundancy proceedings in order to get rid of 100 journalists out of 600-odd on staff.

Guardian News and Media management claims that it needs 100 to go to save £7 million a year – and that only 30 have offered themselves for voluntary severance. After four years of job cuts that have seen some 250 editorial staff leave voluntarily, management says that GNM is losing £44 million a year.

GNM journalists say that the losses have nothing to do with editorial over-staffing and everything to do with a misguided commercial strategy. Rather than getting rid of journalists, they say that GNM needs to rethink its commitment to offering all content for free online and to reduce spending on exorbitant management salaries and expensive marketing gimmicks.

The Guardian is no stranger to financial crisis. Until the 1980s, it relied on a subsidy from its sister paper, the Manchester Evening News, to cover its losses – and in the 1960s its management got so jittery that they seriously considered a merger with the Times. Nothing came of it, the MEN continued to pay the bills, and the Guardian put on circulation and cornered the market in advertising for media and public-sector jobs. By the late 1980s, after production costs (and printers’ jobs) were slashed by the introduction of new technology, the Guardian was making money. For a good 15 years it enjoyed a commercial golden age. The Guardian Media Group bought the Observer in 1993 and took over Auto Trader, the profitable used car listing magazine, then in the mid-noughties paired up with a venture capitalist firm for a leveraged buy-out of the magazine company EMAP.

So what has gone wrong? The easy answer is the internet and recession. The internet allows us all to access what news we want online for free, so we don’t buy newspapers as much. It is also how we find out about jobs (and houses and cars) and increasingly how we buy consumer goods. All this means there’s less advertising for print publications. And in a recession advertisers cut back on spending and readers buy fewer newspapers.

This is a challenging environment for all newspapers. With print advertising and sales on the slide, they need to find new revenue streams. And that is what the Guardian has failed to do.

It embraced the internet early, and by 2000 its online audience was bigger than that of any newspaper in Britain – with the website attracting increasing traffic from the US. While other newspapers tried paywalls or limited access to their print versions, the Guardian made everything free to all. The hope was that before long the site would attract sufficient online ad revenues to make up for any fall in sales and print advertising.

But the online advertising has not materialised – or at least not in sufficient quantity. At which point, you might think, the old adage “If you’re in a hole, stop digging” might come into play. Not a bit of it. The Guardian management has stuck to plan A – pour money into online in the hope that web advertising comes to the rescue – with messianic zeal, declaring its strategy to be “digital first”, pouring cash into a new US office in an attempt to establish the Guardian as a genuinely global brand and embracing what editor Alan Rusbridger calls “open journalism”, roughly speaking the idea that the barrier between journalists and reader-contributors will be broken down by digital interactivity.

Its commitment was epitomised by its vastly expensive TV advertising campaign earlier this year, an animation showing a zippy online Guardian awash with user-generated content retelling the fairy story of the three little pigs. Much praised by the ad industry, it had no effect on print sales, but that didn’t stop the man behind it, David Pemsel, being taken on as GNM’s commercial supremo this autumn. Meanwhile, the message from the Guardian to advertisers remains that its online reach is stupendous – but advertisers just won’t pay very much for digital ads.

Of course, GNM needs to stop haemorrhaging money. But getting rid of journalists really isn’t the best way to do it. The work they produce is the main reason people buy the Guardian and Observer and visit the website – not the user-generated content or the dating agency or the coolness of the brand or the interactivity of the mobile apps. I’m not surprised that they’re up in arms and demanding a plan B.

Friday, 27 January 2012

WHY WAS PRESS TV OK'D TO BEGIN WITH?

Paul Anderson, Tribune column, 27 January 2012

So,farewell, then, Press TV, as Private Eye’s spoof poet E. J. Thribb would say. The Iranian state television station last week had its licence to broadcast in Britain revoked by the regulator, Ofcom, after repeatedly breaching the Ofcom code. The final straw was its refusal to guarantee that it was editorially controlled from London and not from Tehran. Last Friday it was removed from the BSkyB satellite.

An outrageous assault on freedom of expression? George Galloway, the former MP who has presented a regular show on Press TV, certainly thinks so. “Champions of liberty the British govt have now taken Press TV off Sky,” the gorgeous former admirer of Saddam Hussein tweeted in response to the decision.

But then he continued: “Follow us at www.presstv.ir and other platforms” – which rather undermines his point. Press TV hasn’t actually been suppressed, and it isn’t really farewell. Anyone who wants to can watch it online.

Not that I’m going to, I might add, or at least not very often. Press TV is an organ of Iranian government propaganda, a purveyor of anti-semitic conspiracy theory and anti-democratic bile, no more trustworthy than the Soviet Novosti Press Agency and its lackeys were in the bad old days. You only watch it to see what the Iranian government and its useful idiots in the west are saying.

Nevertheless, the case of Press TV is an important one because of what it says about the difficulties of regulating broadcasting in the digital age.

From the 1920s until very recently, Britain had a very tough regulatory regime for broadcasting. For more than 30 years, the BBC – a state-owned corporation from 1927 – had a monopoly of broadcasting, with strict rules prohibiting political partisanship and bias, and the same rules were applied to commercial broadcasters after the BBC monopoly was broken in 1955 with the creation of ITV.

In the years after the end of the BBC monopoly, commercial broadcasting grew massively in scope – commercial radio from the early 1970s, Channel Four from 1982, Sky and other channels on satellite from the late 1980s – but the tough rules on partisanship and bias remained in place.

They weren’t perfect: a self-satisfied establishment consensus ruled, views outside the mainstream were largely excluded from the airwaves, and governments of every political persuasion did their best, with varying degrees of success, to suppress awkward programmes and keep out awkward programme-makers.

But the regulatory regime spared – and what remains of it still spares – British broadcasting the propagandist partisanship that has poisoned the political culture of other countries. Italy has Berlusconi TV in all its forms, the United States has Fox and dozens of radio stations that pour out populist right-wing propaganda for their corporate masters. We don’t.

The very fact that Press TV was given a licence in the first place shows, however, that the long-standing British regulatory regime has started to disintegrate – and the fact that its licence being revoked makes little difference to its accessibility is a harbinger of things to come. In the multi-channel, multi-platform, global-broadcaster digital age, content regulation is more difficult to justify – who nixes “We’re just an honest-to-goodness news channel run by an office in London with lots of ethnic-minority people (and George Galloway)”? – and almost impossible to enforce completely.

Some would say that this is a good thing, but I don’t agree. A free-for-all of the airwaves could well be in the offing. But it would advantage no one but the already advantaged – super-rich individuals, corporations and states – towards whom the rules are already heavily stacked. The British regulatory regime for broadcasting needs to be reinforced to limit propagandist channels' access, not relaxed. It might be a fighting retreat, but it's worth it.

Which is where Nick Cohen’s fiery new polemic about freedom of expression, You Can’t Read This Book, comes in. He recognises that we need regulation to preserve media freedom. The book’s big theme is that formal legal guarantees of freedom of expression are not enough to sustain its practice.

Fear – fear of being fired for stepping out of line by a corporation or government organisation that employs you, fear of the libel action that might come from a super-rich crook with a holiday home in London, fear of being assassinated for offending the religious sensibilities of some imam in Iran (who might well broadcast on Press TV) – is as potent a constraint on free expression as the censor of a totalitarian state, and a much larger and more present danger in western democracies than necessary tolerant democratic media regulation.

Cohen’s book is brilliant – add that to the cover blurb – but it doesn’t go far enough in exploring the informal system of controlling what is sayable and what is not in the contemporary media. He’s quite blasé about political and cultural exclusion by newspaper and broadcast editors (his line is that you can always find another outlet for your opinions, which might be true for him but isn’t for most of the rest of us) and he has nothing to say about the collusion between journalists and their sources that keeps so much that should be public private.

Ah, what the hell. I’m writing what I think for a democratic socialist newspaper. It will be published (I hope) more or less unchanged. We might be as marginal as it’s possible to be, but we’re still here, out and proud. That’s good, and long may it continue. The survival of Tribune is much more important than that of Press TV.

Friday, 23 December 2011

ABSENT FRIEND

Paul Anderson, Tribune column, 23 December 2011

The journalist and author Christopher Hitchens, who died last week at the age of 62, was never associated with Tribune.

Indeed, in the 1970s, when he was a young journalist on the New Statesman and a member of the far-left International Socialists (the forerunner of today’s Socialist Workers Party), there was no love lost between him and this paper. He was with the competition – and his Trotskyist loathing of the compromises made by the traditional Labour left was reciprocated.

In 1978, after the New Statesman splashed a speech by Michael Foot from 10 years earlier on the front page, to contrast Foot’s critical attitude to the Wilson government of the 1960s with his supposedly shameless participation in the Callaghan government, Tribune’s parliamentary correspondent Hugh Macpherson wrote a column defending Foot’s achievements as a minister, warning against the left habit of treating any compromise as treason against socialism and attacking the Statesman for confusing the political circumstances of 1968 and 1978. In response came a blistering letter from Hitchens:
Many of us never thought of Michael Foot as a great socialist, and are therefore spared the pain of explaining his present conduct in those terms. But Macpherson's argument could be applied, without changing a word, as a defence of Denis Healey, Shirley Williams, David Owen or Roy Hattersley, all of whom deserve as much credit as Foot for the ‘achievements’ of this government.
Does Macpherson really think that the aftermath of Anthony Barber's chancellorship justifies support for, in no special order; the neutron bomb, the Shah of Iran, the Official Secrets Act, the 5 per cent pay limit, the savaging of social expenditure, the hoisting of unemployment figures, the deportation of dissidents and the burying of the Bingham Report? …
Like Foot's enthusiasm for Indira Gandhi's dictatorship, these are options, consciously and deliberately decided upon as matters of policy. Alternative strategies, to coin a phrase, were available in all cases and still are. If the mesmeric figure of Foot was not present among the ‘insiders’, this might be clearer to some people – which is why one assumes he is kept on …
Michael Foot's defenders seem entirely worthy of his political position – dishonest with an occasional whine from the left corner of the mouth.”
As far as I’m aware, this letter, published in Tribune on 24 November 1978, is the only thing Hitchens ever wrote for the paper. I remember it well – the Tribune-Statesman spat was a big talking point on the Oxford student left then  – and at the time I was on Hitchens’s side.

Hitchens remained a sworn enemy of Foot and a target for Tribune sniping until 1981, when Hitchens upped sticks and left the Statesman and Britain for the Nation and the United States. Relations warmed after Tribune ran approving reviews of Hitchens’s books in the late 1980s and early 1990s and took much the same position as him on the break-up of Yugoslavia, and I interviewed him for the paper in 1993. But we still never got a written word out of him.

Tribune and Hitchens were on opposite sides of the argument over the post 9/11 western military interventions in Afghanistan and Iraq but never completely fell out. Mark Seddon invited Hitchens to put the case for military action to remove Saddam Hussein at the Tribune rally at the 2002 Labour conference, and Hitchens agreed. His speech was received in silence and politely applauded. In his memoir published last year, Hitch-22, Hitchens described the engagement as “my last appearance as a man of the left”.

I don’t think Hitchens ever completely ceased to be of the left, but that doesn’t matter. For all his faults and for everything that he got wrong (and there was plenty), his was a voice that was always worth taking seriously even when – particularly when – he was most at odds with the left consensus. He was the most accomplished literary-political journalist in the English language of the past 30 years, a brilliant stylist with an extraordinary range of interests and an unparalleled independence of spirit. He will be not be easily replaced.

+++

With this issue Tribune celebrates its 75th birthday. The paper first appeared on 1 January 1937, and has been going ever since.

But it nearly didn’t make it. A couple of months ago it appeared to be on its death bed. Kevin McGrath, the businessman who had supported it financially since 2008, had announced that he was going to close it as a print publication and continue it as a website with an automated news feed. It was only after several weeks of negotiation that he agreed to sell it for a nominal sum to a new co-operative of staff and readers, the public launch of which will be announced in the new year.

It’s not going to be easy, but with a bit of luck and a lot of hard work I’m sure we can pull through. Here’s to the next 75 years.

Friday, 30 September 2011

SAME OLD STUFF FROM MODERNISERS

Paul Anderson, Tribune column, 30 September 2011

When was a book last published that was a real game-changer for the left in Britain? The 2004 Liberal Democrat Orange Book, edited by David Laws and Paul Marshall, certainly signalled to anyone who was awake that the up-and-coming Lib Dem generation was ideologically at odds with the social-democratic centre-leftists who had dominated their party since its birth in 1987. But that was more an announcement of impending defection from social democracy than a contribution to its cause.

Nick Cohen’s What’s Left?, published in 2007, was seen the same way (wrongly) for its rip-roaring denunciation of the left’s failure to face up to radical Islamism and dictators in the developing world. And going back further, there was The Blair Revolution, by Phillip Gould and Peter Mandelson, first published in 1996, the nearest thing there was to a coherent statement of the New Labour case (which isn’t saying a lot), and before that Will Hutton’s The State We’re In, an improbable best-seller that caught a pro-Europe social democratic mood when it came out in 1995. It’s now available at all good Oxfam shops, a sad reminder of what Labour could have done in government but didn’t.

And, well, that’s it for the past 20 years. It’s not that there haven’t been good left-wing political books published – just that none of the vision-thing left efforts have had any lasting impact. All those collections of earnest essays put out by Demos, the IPPR, the Fabians and the rest are not even on the shelves in Oxfam, though if you’re lucky you can pick them up at the Samaritans.

But I have a feeling that the Purple Book, the collection put out by Labour’s “modernisers” last week, will not be on even the Samaritans’ shelves in 10 years’ time.

It’s not without its strengths. The opinion polling on which most of its contributors base their efforts is as almost certainly better than Mark Abrams’s after the 1959 general election, which convinced Hugh Gaitskell to try to abandon Clause Four of the Labour constitution and Mirror Group to turn the Daily Herald into the Sun. The voters, polled late last year, don’t think that the state has done them proud. After 13 years of Labour in power, the electorate is concerned about waste in public spending above all else.

Which isn't really fair on the last Labour government. It's true that it presided over some disastrous public-spending excesses – most notoriously a raft of IT projects that went way over budget and never worked properly and various ludicrous defence procurement deals. But until the banking crash of 2008, it didn't seem to most observers that it had overspent wildly. As Ed Balls said in an impressive speech on Monday, although Labour had woefully underestimated the level of risk to which the world's banks had exposed themselves, the 2008 crisis was not the product of increasing public spending, most of which had gone on new schools and hospitals that were desperately needed after years of Tory neglect.

By 2009, however, the bond markets were getting itchy about Britain's public debt, and the government decided to rein it in with a phased austerity programme. Meanwhile, the Tories, who until 2008 had backed Labour's public spending plans, changed their line to attack Labour's supposed gross profligacy, and, strongly supported by most of the press, mounted a no-holds-barred election campaign accusing Labour of criminal incompetence. In the circumstances, given the difficulty of getting non-economists to understand the principles of Keynesian demand management, it's not altogether surprising that the message struck a chord with the voters.

But this much has been obvious since at least early 2009. The question is what Labour can do to rescue the situation and re-establish its reputation for economic competence. Here, the Purple Book is for the most part deeply disappointing. Its authors' preferred solutions – a credible debt reduction strategy, a new emphasis on the non-statist, decentralist, co-operative traditions of British social democracy, a renewed appeal to “aspirational” voters in the south and east – have been widely touted before, and some are appealing. A bigger role for co-ops and mutuals in Britain would be a good thing, and everyone knows that Labour won't win another general election unless it wins seats in relatively affluent parts of the country. (This has been true, incidentally, since the 1920s, but never mind.)

The problem is that none of this really addresses the bigger questions raised by the crisis that has engulfed the world economy since 2008. Is a smaller state really the way to deal with the extraordinary power of the markets, or popular worries about insecurity of employment and about pensions, or sovereign debt in the Eurozone? I'm not convinced. Labour's going to have do a much more profound rethink of what it's about than is on display here.